To choose a landscape designer, first decide whether you need a designer, a registered landscape architect, or a design-build firm. Then compare portfolios of projects like yours, ask how they charge and who builds the plan, read a written proposal line by line, and confirm the contract, insurance and permit responsibilities before you sign.
| Step | What you are checking | The question to ask |
|---|---|---|
| 1. Pick the right kind of pro | Designer, landscape architect, or design-build firm | “Who on your team draws the plan, and what training do they have?” |
| 2. Write your brief | Goals, must-haves, problem spots, timing | “What else would you need to know about my yard before a first meeting?” |
| 3. Study the portfolio | Projects at your scale, on lots like yours | “Can I see one you finished three or more years ago?” |
| 4. Understand the fee | How design is billed and what it covers | “Is the design fee credited if you also build it?” |
| 5. Compare proposals | Scope, materials, schedule, exclusions | “What is not included in this number?” |
| 6. Check the paperwork | Written contract, insurance, permits, utility locates | “Who pulls the permits and who calls 811?” |
A good landscape plan lasts decades; a bad one gets torn out. This guide walks through how to choose a landscape designer on the North Shore and in Lake County, the questions to ask a landscape designer before you hire, and what Illinois law already requires of any contractor who works on your home. It is written by A.M. Woodland Outdoor Design, a design-build firm with offices in Mundelein and Long Grove, so we will say plainly where our own approach fits and where another kind of professional might suit you better.
Do I need a landscape designer, a landscape architect, or a landscaper?
These three titles get used interchangeably, but they describe different jobs.
- A landscape designer plans the space: layout, circulation, plantings, patios, lighting and how the yard is actually used. Training ranges widely, from horticulture degrees to years of hands-on work under a senior designer.
- A landscape architect is a registered professional. In Illinois, “landscape architect” is a protected title under the state’s Landscape Architecture Registration Act, administered by the Illinois Department of Financial and Professional Regulation (IDFPR). Only someone who holds that registration can call themselves a landscape architect. Landscape architects are the usual call for complex grading, stormwater, steep or bluff-edge sites, and projects that need sealed drawings for a municipality.
- A landscaper or installer builds and maintains. If all you need is new sod, a refreshed bed or a fence line replanted, you may not need a design at all.
Many homeowners end up with a fourth option: a design-build firm that keeps designers and the installation crews under one roof. That arrangement matters most when the project mixes trades, for example a patio, a seat wall, a pergola, low-voltage lighting and new plantings all on the same lot. If you are already building a shortlist, our guide to the best landscape design companies in Lake County is a good place to start.
Because the architect title is regulated, you can check it. If a firm tells you a landscape architect will stamp your drawings, ask for the person’s name and look up the registration on the IDFPR license lookup. A designer without that registration can still produce an excellent residential plan; the point is simply to know which one you are hiring.
What should I figure out before I call anyone?
The best first meetings happen when the homeowner arrives with a short, honest brief.
- How you want to use the yard. Dinners for twelve, a quiet morning coffee spot, room for kids to run, a pool, a place the dog cannot dig up.
- What bothers you now. Water that sits after a storm, a slope nobody can mow, a view of the neighbor’s garage, a front walk that heaves every spring.
- What you already have and want to keep. Mature oaks, a stone wall, a perennial bed someone in the family planted. Say so up front.
- How long you plan to stay. A five-year horizon and a thirty-year horizon lead to very different material and plant choices.
- Your budget range and your timing. Designers can work with almost any number. They cannot work with a secret one.
- Pictures you like and pictures you do not. Screenshots, saved posts, even photos of a neighbor’s yard. The “do not like” folder is often the more useful one.
Should I hire design-only or a design-build firm?
Both models produce good yards. They differ in who carries the risk between the drawing and the finished patio.
Design-only gives you a plan you own and can take to several installers for bids. It suits homeowners who want to phase a project over years, who already have a trusted contractor, or who want an independent designer to watch over the build. The trade-off is that the person who drew the plan is not the person responsible when a detail does not work in the field, and you manage the handoff.
Design-build puts the plan and the installation with one company. The designer hears directly when a footing has to move or a material is back-ordered, and the price is usually developed alongside the drawing, so there are fewer surprises between “love the plan” and “here is the bid.” The trade-off is that you are comparing whole packages, not just designs, so you need to read the proposal more carefully.
For multi-trade projects such as an outdoor kitchen with masonry, carpentry and plantings, design-build usually means fewer handoffs. For a planting refresh or a single patio, design-only can be simpler.
How do I judge a landscape designer’s portfolio?
A portfolio is a sales tool, so read it like one. Look for evidence that the designer has solved problems like yours.
- Scale. If your project is a full rear yard with grade changes, a gallery of foundation plantings does not tell you much.
- Site conditions. Lakefront lots, wooded ravines, flat subdivision lots and steep driveways each need different thinking. Look for projects on ground like yours.
- Age. Ask to see work that is three or more winters old. Freeze-thaw cycles here are hard on poorly built patios and walls, and plantings either fill in well or they do not.
- Plans as well as photos. Ask to see a sample drawing set or a past proposal with the client’s details removed.
Then ask for references from clients whose projects were similar in size and finished within the last couple of years, and actually call them. Ask what went wrong and how it was handled.
What questions should I ask a landscape designer before I hire?
These are the questions to ask a landscape designer in the first or second meeting. You do not need to read them off a list, but you should leave with an answer to each.
Questions about experience and fit
- Who exactly will design my project, and will that person be at the meetings?
- What is your training, and is anyone on the team a registered landscape architect?
- Which of your past projects is closest to mine, and what was hard about it?
Questions about the design process
- What happens at the site visit, and do you measure or survey the property?
- What will I receive: a concept sketch, a scaled plan, a planting plan, 3D views, a materials list?
- How many rounds of changes are included, and how are extra rounds handled?
- How do you handle drainage and grading, and when would you bring in an engineer?
Questions about cost
- How do you charge for design: a flat fee, hourly, or as part of an installation contract?
- Is the design fee credited toward installation if I build with you?
- Who owns the drawings if I decide to build with someone else?
- Can you design to my budget, and show me where to save and where not to?
Questions about building and after
- Who builds it: your own crews, subcontractors, or a contractor I hire?
- Who pulls permits, and who places the 811 utility locate request before digging?
- What warranty covers workmanship and plants, and what voids it?
- Do you offer maintenance afterward, so the planting plan grows in the way it was drawn?
What should a landscape design proposal include?
Once you have two or three candidates, ask each for a written proposal. Compare them side by side. A complete one covers:
- Scope of work, described in enough detail that two installers would price the same thing.
- Deliverables for the design phase and the number of revision rounds.
- Materials, named by type and, where it matters, by product line and color.
- Base preparation for patios and walls, which is the part you never see and the part that decides how long hardscape lasts.
- Drainage and grading, including where water will go.
- Plant list with sizes at installation, not just names.
- Schedule, with start window, duration and what happens if weather intervenes.
- Payment schedule tied to milestones, not to the calendar.
- Exclusions: permits, electrical, irrigation, haul-away, lawn repair after construction. The exclusions section is where two very different-looking numbers often turn out to describe very different jobs.
If one proposal is much lower than the rest, look first at what it leaves out, then at how it describes base prep.
How do landscape designers charge, and what drives the cost?
We are not going to quote numbers here, because a figure without your site behind it is more misleading than helpful. What we can tell you is what moves the price, so you can compare proposals fairly.
- How the design is billed. Some designers charge a flat design fee, some bill hourly, and many design-build firms fold design into the installation contract or credit the fee back when you build with them.
- Site complexity. Slopes, poor drainage, limited access for equipment, mature trees to protect and lakefront or ravine conditions all add design and build time.
- Hardscape share. Stone, pavers, walls, steps and outdoor kitchens are usually the largest part of a project. Plantings are often a smaller share of the total.
- Material choices. Natural stone versus concrete pavers, the thickness of a cap, the species and size of trees. Each choice has a range.
- Utilities. Gas lines for fire features, electrical for lighting and kitchens, water for irrigation and plumbing.
- Permits and review. Some villages require permits, surveys or review for patios, walls and grading. Your designer should know the drill in your town.
Ask every candidate to show you where the money goes in their proposal. A good designer will happily point out where a change in material or scope would save money without hurting the result.
What protections does Illinois give homeowners?
Illinois already sets some ground rules for anyone doing home repair or remodeling work, and outdoor projects attached to your home generally fall in the same territory. Knowing them makes it easier to spot a contractor who cuts corners.
- A written contract. The Illinois Home Repair and Remodeling Act requires a written contract, signed by both sides, before work above a modest threshold begins. The Illinois Attorney General advises that it list the contractor’s full name, address and phone, a description of the work, start and estimated completion dates, the total cost and the payment schedule.
- A consumer rights pamphlet. Contractors must give you the Attorney General’s home repair consumer rights pamphlet, and for larger jobs you both sign an acknowledgment form.
- A right to cancel. Per the Attorney General, if you sign a contract at your home you have three business days to cancel, and homeowners over 65 have longer. Starting work does not take that right away.
- Insurance. State law requires home repair contractors to carry minimum insurance coverage. Ask for the certificate and confirm it is current.
- Local permits. Illinois does not license general contractors statewide, so permitting and any contractor registration happen at the village or city level. Ask who pulls the permits.
- Utility locates. Before anyone digs, a locate request has to go in through JULIE, the Illinois one-call system you reach at 811. Ask your contractor to confirm they place it and wait for the marks.
This is general information, not legal advice. Read the pamphlet you receive, and ask questions before you sign rather than after.
What are the red flags when hiring a landscape designer?
Most firms in this area are reputable. A few warning signs are worth knowing anyway, several of which the Illinois Attorney General calls out for any home repair contractor:
- Pressure to sign the same day, or a price that is only good “if you decide now.”
- A demand for cash, or for full payment before the work is finished.
- No physical address, only a phone number or a P.O. box.
- Reluctance to show proof of insurance or give references.
- A vague one-line proposal with no materials, no base prep and no exclusions.
How does A.M. Woodland Outdoor Design handle design?
Full disclosure: this is our own blog, and we are one of the options you might be weighing. Here is how we work, so you can hold us to the same questions above.
A.M. Woodland Outdoor Design is a design-build firm. Our design services cover site planning, grading and drainage, the integration of hardscape and plantings, and outdoor living features such as fire features, pergolas, kitchens, patios and pool surrounds. The same company builds the plan, with masonry and carpentry in-house, and our maintenance team can look after the landscape once it is in. The aim is one accountable team from design through the final walkthrough.
We work from offices in Mundelein and Long Grove and serve homeowners across Lake, Cook and Kenosha counties. You can see finished work, including lakefront and steep-site projects, in our residential project portfolio, and read more about how we plan full backyards on our custom outdoor living design page.
Frequently asked questions
When should I contact a landscape designer?
Earlier than you think. Design, revisions, permits and material ordering all take time, so homeowners who want a spring or early summer installation usually start talking to designers in the fall or winter before.
Is a landscape architect better than a landscape designer?
Not automatically. A registered landscape architect brings formal training and can prepare sealed drawings, which matters for complex grading, stormwater or municipal review. For many residential yards, an experienced landscape designer produces an equally strong plan. Match the professional to the problem.
How many landscape designers should I interview?
Two or three is usually enough. Make sure each receives the same brief so their proposals are comparable.
Can I take a design to a different installer?
It depends on the agreement. Some designers sell the plan outright, while design-build firms often keep ownership when design is folded into an installation contract. Ask who owns the drawings before you pay for design.
Do I need a permit for a patio or retaining wall in Lake County?
Often, but it varies by municipality. Many villages regulate patios, walls, grading and anything that changes how water leaves your lot. Your designer or contractor should confirm the rules for your address and handle the application.
What should I prepare for the first meeting?
Bring a one-page brief covering how you want to use the yard, what bothers you now, what to keep, your budget range and timing, plus a folder of photos you like and dislike. A plat of survey, if you have one, saves time.
Ready to plan your outdoor space?
If you are planning a new patio, outdoor kitchen or full backyard and want one team to take it from the first sketch to the final walkthrough, start your design consultation with A.M. Woodland Outdoor Design. Call (847) 224-2167 or start your consultation online, and bring your questions. We would rather you ask all of them.
Ready to get started?
Get in touch with our team — we'd love to help with your project.